Award-winning communications experts in the built environment

Case Study

St Modwen Strategic Land

Our team of communications and political experts are experienced in helping clients to navigate the highly complex and political process of Local Plan land promotion

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BECG is supporting St Modwen homes in the promotion of strategic sites across the East and West Midlands.

Background

Our team of communications and political experts are experienced in helping clients to navigate the highly complex and political process of Local Plan land promotion.

The sites we work on, range in size from a few hundred homes to new settlements comprising of thousands of properties and community infrastructure. Our team designs communication strategies that help to ensure a project aligns with the ambitions of local politicians as well as planning officers, ensuring the best possible chance of success.

Our work to date has included in-depth research into political decision-makers, engagement with senior politicians and officers as well as branding and design work through our in-house studio to help present a public image of a site that resonates with both council officials and local people.

We seek to identify those in positions of power and influence, inform them of the plans and then influence the decision-making process through targeted and bespoke interventions at the appropriate points in the process.

The BECG team understand the political landscape locally and through our in-house monitoring tools, are always up to speed on the latest political developments, helping ensure our advice is based on sound foundations and always adds value to our clients.