Rose Road: The real value of CSR

We all want to do more for charity. We want to feel like we’re making a positive difference in the world, and sometimes we want to do so in a way that’s more than just making a financial donation.

One way to do this, is through your company. Nowadays it’s becoming increasingly common for a company to have a CSR programme in place, because they understand work and general life don’t always leave much time (or money) to help out organisations close to you.

At BECG we have a strong CSR culture and have been lucky to work with some amazing charities and taken part in some great fundraising activities, but a recent project with children and young adults organisation, The Rose Road Association, saw us use our skills a little closer to home…

We were thrilled when approached by Rose Road to create an emotive film to support their fundraising efforts and raise awareness of what they do. Such a vital and passionate, local charity, who rely on fundraising to enable the running of everyday services.

We jumped at the chance to help! Using our CSR allocated day for filming, all we needed to do was invest some extra time in the planning and delivery of the final film. The result? Take a look for yourself below! The team at Rose Road were thrilled with the final video as were the families who took part and were willing to share their stories.

Opportunities like these are invaluable. On a personal level, and also a professional one. Using your livelihood as a means to help others makes your day job feel just that little bit more special, and when you’re able to see first-hand just how the donations of others can benefit a charity, you want to do everything you can to help spread their message far and wide!

Thank you BECG for supporting your employees and organisations close to their heart, and thank you Rose Road, for providing a service so vital for families and doing so with pure passion and love.

If you’re looking to tell a story through video, get in touch, we’d love to help! Contact Head of Video Mark Darlington or Director Samantha Clough